Recently, Instagram has been prompting me to pay to promote my
page. Increase likes! Get more hits! Have more followers! On the home front, friends have suggested the same, recommending I put up ads to
increase my reach online. While sponsors posit exact timings and days of the
week to put up stories and posts, so as to maximise exposure.
My (often delayed) response is usually to say ‘no’. I shake my
head laughing and their suggestions. Not because I belittle these well-meaning
advice, but more so because the truth is this – ‘I am no influencer’ and
here’s why –
